Massachusetts’s Legal Cannabis Marketing is on the Rise

By Mario J. Quinn

CLS Holdings USA, Inc. (OTCQB: CLSH) announced on Wednesday plans to acquire 80 percent ownership interest in CannAssist LLC. The partnership further advances CLS in the rapidly expanding market in Massachusetts.

Jeff Binder, Chief Executive Officer of CLS Holdings USA said in a recent press release, “The market dynamics in Massachusetts are compelling for large scale cultivation. The current cultivation in Massachussetts is approximately 800k square feet, while demand is expected to exceed 8,000,000 square feet.”

Massachusetts is ideally positioned for many cannabis cultivators looking to expand in the quickly growing industry. The state hosts a population of 6.9 million people and is with in a 100-mile radius from Rhode Island, Connecticut, New York, New Hampshire and Vermont. With less than 50 dispensaries in the entire state, the room for growth is sizeable.

Last year Massachusetts brought in USD 106,218,199 Million of legal cannabis sales. By 2021, medical sales in the state are expected to increase to USD 238,400,000 Million. While adult use sales are anticipated to grow to USD 929,300,000 Million the same year.

With very few dispensaries across the state and none located in Boston, the supply and demand of cannabis could be unproportionate. Since the inception of recreational use of cannabis in Massachusetts, it has faced many regulations and limitations.


Under the Cannabis Control Commission (CCC) there can be a maximum of 75 cultivators In Massachusetts up until October 2019, with no limit after that. The CCC limits each cannabis producer to 100,000 square feet of property for cultivation.

Obtaining a license for cultivation in the state requires an initial application fee of up to USD 3,000, while the license for a marijuana cultivator costs up to USD 15,000 and a license for a marijuana testing facility can cost up to USD 10,000.

CLS’s partnership with CannAssist optimally positions them to become a “significant entity” in the Massachusetts cannabis market.

Ontario-based CannAssist is a producer of pharmaceutical grade cannabis for medical use. The Company has applied for a state cultivation grow license with the City of Leicester, for plans to execute a 86,000 square foot facility on 88 Huntoon Memorial Highway.

At that size the facility will become one of the top three facilities in Massachusetts. It is expected to produce its first harvest in the first quarter of 2020, yielding 28,000 pounds of flower along with 240,000 grams of extract.

CLS is expecting to generate substantial positive cash flow from the facility, as total revenues are anticipated to surpass USD 100 Million. Jeff Binder continued to comment on the partnership,“This opportunity fits into our stated objective of entering markets that are on the cusp of implementing a robust adult use market.”

 Marijuana business hopefuls are eyeing different ways to market their products in Massachusetts as they face increasing competition, along with a strict regulatory structure.

There are nine open retail shops and dozens of medicinal marijuana dispensaries in Massachusetts. With additional shops and dispensaries in the regulatory pipeline, marketing has become a bigger focus for people in the industry.

Victor Pinho, the California director of the Cannabis Marketing Association, moderated a recent panel of four industry leaders in Boston’s Seaport District. “We’re building this industry as things are changing along the way,” Pinho said. Find source link here.

Sam Tracy, the government relations director of the cannabis consultancy, 4Front Ventures, noted how regulations in Massachusetts are tighter than in states such as California and Washington.

“In Massachusetts, your logo can’t have the image of a marijuana leaf on it, you can’t do branded T-shirts or other promotional items, you can’t hand out free samples,” Tracy said. “You have to make sure that you’re not running afoul by these regulations just by thinking, ‘All right, if you can do it with alcohol you can do it with cannabis.’”

Felicia Gans, the digital producer for the marijuana section at the Boston Globe, detailed which public relations and marketing tactics worked.

“The things that really work are pointing out trends and pointing out products that are really new and unique,” Gans said. “I can easily sense a press release from people who know cannabis and those who do not, people who talk about it like it’s an actual product for active consumers and not like it’s a novelty instance help treat it as a legitimate industry.”

Holly Alberti, who works at Mayflower Medicinals, which has a dispensary located at 230 Harvard Ave. in Boston, was asked if they used the dispensary’s namesake as a marketing tactic, a nod to the historic ship used by Pilgrims, in order to appeal to locals.

Mayflower Medicinals is named after the flower, but it does resonate really well with Massachusetts residents, and you can see in the Massachusetts’ market there’s a few other companies that tie in the ‘commonwealth’ into their branding,” Alberti said.…

Traditional and Chic in an Anarkali

By Mario J. Quinn

Anarkalis have become a fashion statement in India with many B-town favorites adorning this glamorous outfit. This being the festive season, it is the best time for you to get your hands on the latest ethnic fashion trends. While you might require a certain amount of skill to carry yourself in a saree, an anarkali is a more comfortable option among party wear. The flowing outfit is ideal for celebrations, especially when paired up with the right jewelry that matches the colour and style of the outfit.

When purchasing an anarkali, it is best to go with bright and bold colors such as yellow, red, blue or green. With the rising demand for this traditional outfit, designers are experimenting with the length, the embroidery and the shape of an anarkali. There are many modern cuts and designs available in the market which is ideal for the contemporary Indian woman. However, it is important to know how to choose the right anarkali for your body type.

Tall and slim women have absolutely nothing to worry about as anarkali’s are made especially for their body type. Tall women can go ahead and experiment with contrasting colors and can also try styles such as empire line or even a waist line. If you are petite in structure, you need to be extra cautious while choosing an anarkali. Pick an outfit that is not too flared out at the bottom or it might end up overshadowing you. Also go for a shorter kurta which ends near your knees. If you are on the plump side, go easy on the flare and pick a single color anarkali. A trick is to wear anarkalis that have kalis starting from the top instead of the waist to give an illusion of height.

 If you need to attend a wedding celebration, this yellow and red faux georgette anarkali is perfect. It has bold resham embroidery work which adds richness to the design along with shimmering lace work. This premium looking dress can be worn for weddings and all grand occasions.

Are you in the party mood? Try this asymmetrical design that is trendy and attention grabbing with golden lace highlighting the edges. This sky blue net anarkali is great for dancing the night away. It has rich golden embroidery which is sure to get heads turning.

Long length anarkali suits are trend of the season. They have a sense of sophistication which is why they are a pretty common sight on the runway and the red carpet. This pink faux georgette anarkali is a glorious sight. The golden lace work gives it a royal look and the elegant embroidery adds a special touch.…

Did you know about the “Neighborhood Big Draw Project”?

By Mario J. Quinn

It’s simple. Get some family members, friends and neighbors together, grab some pencils and paper and go out and draw your houses and other buildings in your community. Share your fun. Show us your neighborhood!

Whatever you plan, however small or large, remember to let us know.

See what happened at the first neighborhood Big Draw in the US!

Need some help planning? Need help drawing or getting your friends to draw? No Problem!

Learn everything you need to know about How To Throw A Big Draw In Your Neighborhood by purchasing the eBook with free Basic Drawing Lessons. This step by step guide provides you with loads of support and shows you how to have a fun day of drawing without spending more than a few dollars. Encouraging drawing lessons that you can share with your friends are included.

You’ll receive clear step-by-step instructions with loads of inspiring quotes and illustrations plus Basic Drawing Lessons that will get you, your family, friends and neighbors drawing in no time! Read about the books.

Why draw buildings? Architecture is an immediate subject that links individuals to their common place. Drawing local buildings gives residents, friends, and community members the opportunity to explore tangible history and discover the design and craft of our architectural heritage. In order to draw a building, we must really see it.

 The subject of architecture also invites reflection on the link between human built environments and nature.

How does drawing build community? As a community event, the Big Draw offers fun, participatory activities that foster cooperation and respect for individual effort. Big Draws generate joy through an engaging experience that connects across age, disciplinary, cultural and socio-economic boundaries.

Find out everything you need to know to participate in Big Draw USA this year with our very special guide How To Throw A Big Draw In Your Neighborhood. Benefit yourself, your family, friends, neighbors and Drawing America!

Get real! Start drawing!
The Neighborhood Big Draw ProjectThe Neighborhood Big Draw is a happy day and a fun way to get everyone drawing and to learn more about the place where you live.

Join us on Saturday, October 9th, 2010. Draw your house. Draw your neighborhood buildings. Show us where you live!

Click here to learn how you can do this in your neighborhood!

It’s simple. Get some family members, friends and neighbors together, grab some pencils and paper and go out and draw your houses and other buildings in your community. Share your fun. Show us your neighborhood!


Whatever you plan, however small or large, remember to let us know.

See what happened at the first neighborhood Big Draw in the US!

Need some help planning? Need help drawing or getting your friends to draw? No Problem!

Learn everything you need to know about How To Throw A Big Draw In Your Neighborhood by purchasing the eBook with free Basic Drawing Lessons. This step by step guide provides you with loads of support and shows you how to have a fun day of drawing without spending more than a few dollars. Encouraging drawing lessons that you can share with your friends are included.

You’ll receive clear step-by-step instructions with loads of inspiring quotes and illustrations plus Basic Drawing Lessons that will get you, your family, friends and neighbors drawing in no time! Read about the books.

Why draw buildings? Architecture is an immediate subject that links individuals to their common place. Drawing local buildings gives residents, friends, and community members the opportunity to explore tangible history and discover the design and craft of our architectural heritage. In order to draw a building, we must really see it.

The subject of architecture also invites reflection on the link between human built environments and nature.

How does drawing build community? As a community event, the Big Draw offers fun, participatory activities that foster cooperation and respect for individual effort. Big Draws generate joy through an engaging experience that connects across age, disciplinary, cultural and socio-economic boundaries.

Find out everything you need to know to participate in Big Draw USA this year with our very special guide How To Throw A Big Draw In Your Neighborhood. Benefit yourself, your family, friends, neighbors and Drawing America!

Get real! Start drawing!…

How to Make Artistic Goals and Accomplishing Them a Top Priority

By Mario J. Quinn

How to make artistic goals and bringing them into being must be given top priority status, if you are to be successful in your business or your life.

As a watercolor, landscape artist, I’m also a busy wife, mother, grandmother and family are very important to me. It seems there is always something else that I could be doing.

As much as I love being all of the above, I love to work with my watercolors, teach watercolor painting, participate in art festivals, galleries and work on the internet. To be able to do all that I want to do, I must set goals and priorities.

How to make artistic goals and accomplishing them can be defined in these 3 keys.

Form a clear picture in your mind of your artistic goals. Then work backward to how you will achieve them. For instance if you want to have a stress free time while preparing for an art show, start at the last thing to do and go to the first, when this is finished you have a clear picture of your goal and how it will be accomplished.

Find websites, books or magazines that will tell you how to make your goals and how to know when you’ve accomplished them.
It’s good to read others ideas and learn how they use them. The mp 3 above “The Art of Goal Setting,” will also tell you how to make the most of your artistic goal setting and how to accomplish these goals.

How to make goals that are specific.

Work from a place of inspiration, know what drives you and the why of goals you want to achieve. “If you don’t know what it is you want – and I mean specifically – then you won’t even know when you have it.” (Dr. Phil McGraw)

The reason for any artistic business to exist is to create, bring in support for our work, and get our name out to others. How to make this happen is the question. Tara Reed, artist, states “Most people continue to do activites that make them feel good and find reasons to stop doing activities that make them feel bad. So, we want to keep goals, goal setting and working toward goals, feeling good.”

Does creating make you happy? Does learning how to make something new excite you? Then these are the beginnings of artistic goals and when you’re excited and happy about what you are doing, you will find a way to make these dreams and goals your top priority.…

Why Do You Need to Live Your Artistic Passion Daily?

By Mario J. Quinn

As the picture to the left suggests, one hand reaches out, then another until more people become involved as that hand touches another hand.
In other words, when you reach out and express your artistic passion it inspires others to see you as a leader, innovative and creative.

“The way you get meaning into your life is to devote yourself to loving others, devote yourself to your community around you, and devote yourself to creating something that gives you purpose and meaning.” Mitch Albom

Do you know someone that has an incredible artistic passion for their work? It seems that no matter what their passion is, they are always successful.

I, personally know of someone who gives tirelessly of her artistic passion by promoting other’s work. She is available to nurture other artists, totally devoted to helping every artist she comes into contact with. This artist is a wonderful example of someone that lives her artistic passion daily.

In her paintings this artist also shows her artistic passion in the subjects she choses to paint and in the style she paints. She is well known for her passion for helping others, her fairness and her involvement.

By believing that she can make a difference in people, her goals are set each day to accomplish her artistic passion.

Why do you need to live your artistic passion daily?

You are living your life right now! Follow the path that passion leads you down!

Do you know your path of passion at this time? As we get older, I think that our paths of passion change, I know mine does. Not the artistic passion but the art related things I want to participate in.

Teaching watercolor classes and workshops has led to a discovery of how much I love to teach. My heart is filled with gratitude when someone tells me they are so appreciative of the guilt free, low stress workshops in a safe and wholesome environment.

 Search for and find your own route to take. Get to know yourself and define your theme.

Living with artistic passion, also means demonstrating your purpose.
Do you really think that other’s dreams are better or more effective than yours? This question can be answered by knowing that you can come full circle and as you truly are into the place of living your inspired, artistic passion daily.

Through becoming more devoted to yourself, loving others and being focused on creating your artist passion for things that are meaningful, you learn to practice and use our passion to encourage and enlighten others.…

Mixing Greens For Watercolor Landscape Paintings

By Mario J. Quinn

In my art library, I have a book “Blue and Green Don’t Make Yellow” written by Michael Wilcox, this is my reference for mixing greens.
and if you have been following along in our color study, you know by now how important the color of green is. It’s not always easy to combine the right colors to make the perfect shade of green we need. Exciting because in nature there are so many different greens and to make our watercolor landscape paintings look somewhat real, we must learn to mix greens.

 

The focus in this post is mixing greens on your palette and watercolor paper to create a perfect color for your painting.
My students know that I like to chart colors used in a painting. I recommend that you do the same and I’m including colors to make green. To achieve the best results from this post, please take a sheet of watercolor paper and lay out the following colors…

Lemon Yellow
Sap Green
Cadmium Yellow Light
Cerulean Blue
Thalo Blue
Thalo Green

All these pigments when mixed together give a different shade of green. For example
Lemon Yellow leans toward green and Sap Green leans toward yellow, so when you mix these two colors you have a beautiful green.

Cadmiun Yellow Light, an orange-yellow mixes with Cerulean Blue, a green-blue of mid-intensity is created. This color is neither bright or dull.

Lemon Yellow and Thalo Blue mix to a range of clear, very bright greens. These colors create a semi-transparent yellow green to a very transparent blue green.

Thalo Green and Lemon Yellow mixes to a very strong intensity.

As you use these pigments and paint them on your watercolor paper, you will be so excited to see the beautiful colors these colors create when glazed one color over the other.

How are these colors used once they are mixed? By using an Analogous color scheme. Take the color wheel and begin with the yellow block, go right and include at least the 3 colors beside yellow, which are Yellow-Green, Green, and Blue-Green.

As you go around the color wheel find other colors that can be used in a painting in the same way. Continue turning and look for harmonious color blocks that could be used to describe your feelings as the picture is painted. Using this method of mixing greens for your painting will give a harmonious color scheme.

A word of caution, when mixing greens,
go slowly, if too many colors are introduced they begin to over take the compliments in your paintings.

Mixing greens from your own palette brings a sparkle to your work and speaks volumes about you as an artist.…